Turo, a leading car-sharing marketplace, connects people with the perfect vehicle for any occasion across the US, UK, and Canada. Turo had never ventured into influencer marketing and needed expert guidance to launch a successful influencer marketing program. With our strong connections to top automotive content creators, Pixly was the perfect partner for Turo to spark notable buzz and build brand awareness.


  • Drive downloads to the Turo mobile app from viewers with high intent
  • Boost Turo's brand awareness and sentiment within the YouTube community
  • Execute a coordinated, same-day, burst campaign for concentrated impact


  • Leveraged Pixly's strong connections with popular automotive content creators on YouTube
  • We crafted a burst campaign to create massive excitement and awareness for Turo
  • Coordinated engaging video integrations to highlight the features and the benefits of the Turo mobile application
  • Analyzed post-install metrics to optimize campaign performance, expanding into new content categories like travel, cooking, and entertainment


  • Strategic Planning & Discovery
  • Audience Targeting & Niche Research
  • Influencer Sourcing & Curation
  • Influencer Recruitment & Onboarding
  • Influencer Messaging & Communication
  • Rate Negotiation
  • Legal & Contracting
  • Campaign Brief Creation
  • Influencer Coordination & Promotion Calendars
  • Draft Reviews & Edit Coordination
  • Publication Scheduling
  • Monitoring, Reporting & Analysis
  • Influencer Payments & Tax Documentation
  • Optimization Strategies
  • Post-Campaign Analysis
  • Long-Term Relationship Management
  • Compliance with FTC Guidelines

Our Impact by the Numbers


Sponsored Youtube Videos


Video views


Our Work in Action


Hear From Our Clients

Case Studies

Next Case Study